EU / EEA Privacy Law

GDPR Cookie Consent:
What Your Website Needs

The GDPR requires explicit opt-in consent before any non-essential cookies load. Here is exactly what you need to do, and how our banner handles it automatically.

What Does GDPR Require for Cookies?

The General Data Protection Regulation, combined with the ePrivacy Directive, sets six core requirements for cookie consent on any website accessible to EU residents.

Explicit opt-in before any cookies load

Non-essential cookies must be completely blocked until the user actively clicks "Accept." Pre-checked boxes and implied consent are not valid under GDPR.

Granular consent by cookie category

Users must be able to accept or reject cookies by category (e.g., analytics, marketing, functionality). An "Accept All" button alone is not sufficient.

Equal prominence for Accept and Reject

Your banner cannot use dark patterns. The option to reject cookies must be as visible and easy to use as the option to accept them.

Right to withdraw consent at any time

Users must be able to change or withdraw their consent as easily as they gave it. A persistent settings link or floating icon satisfies this requirement.

Clear, plain-language disclosure

Your banner must explain what cookies you use, what each category does, and who receives the data. Legal jargon is not acceptable.

Consent records for audit purposes

You must be able to demonstrate that consent was freely given, specific, informed, and unambiguous. This means logging when and how consent was obtained.

Do You Need a Cookie Banner for GDPR?

Short answer: almost certainly yes.

If your website uses any cookies beyond what is strictly necessary for the site to function, you need a GDPR-compliant cookie consent banner. This includes analytics cookies (Google Analytics, Plausible with cookies enabled), marketing pixels (Meta Pixel, Google Ads), social media embeds, and most third-party scripts.

The only cookies exempt from consent are those that are strictly necessary for the website to work, such as session cookies for shopping carts, login authentication tokens, and security cookies. Even these must be disclosed in your cookie policy.

GDPR applies to you if...

  • Your website is accessible to people in the EU or EEA
  • You offer goods or services to EU residents (even for free)
  • You monitor the behavior of people in the EU (e.g., analytics)
  • Your business is established in the EU

In practice, any website with international traffic should assume GDPR applies. The regulation's extraterritorial scope means your business location is irrelevant.

GDPR Cookie Consent Compliance Checklist

Use this checklist to verify your website meets every GDPR cookie consent requirement.

  • Non-essential cookies are blocked before consent is given
  • Cookie banner appears on the first page visit
  • Users can accept, reject, or customize cookie preferences
  • Reject option is as prominent as the accept option
  • Banner links to your privacy/cookie policy
  • Cookie categories are clearly explained in plain language
  • Users can withdraw consent from any page (persistent link or icon)
  • Consent choices are logged with timestamps
  • Banner does not use pre-checked boxes
  • Consent is re-requested after significant changes to cookie usage
  • Third-party scripts (analytics, ads) respect consent state
  • Cookie duration and purpose are documented

How Our Banner Handles GDPR Compliance

Every requirement above is handled automatically when you use our cookie banner. No manual configuration needed.

Pre-consent cookie blocking

All non-essential scripts are blocked by default. Analytics, marketing, and third-party cookies only fire after the user explicitly opts in.

Granular category controls

Users choose which categories to accept. Necessary cookies are clearly separated and cannot be toggled off.

No dark patterns

Accept and Reject buttons have equal visual weight. No color tricks, hidden options, or confusing language.

Persistent consent management

A floating icon lets users revisit and change their preferences at any time, from any page.

Consent logging

Every consent decision is logged with a timestamp, the categories accepted, and the banner version shown.

Automatic script control

Third-party scripts like Google Analytics and Meta Pixel are automatically gated behind the correct consent category.

GDPR Cookie Consent FAQ

Common questions about GDPR cookie requirements, answered in plain language.

GDPR-compliant out of the box

Get GDPR Cookie Compliance Today

Our banner is designed to help you comply with GDPR cookie consent requirements. Build your banner in minutes, paste one script, and every requirement on this page is handled automatically.

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